Marketing Officer – Forex/Marketing – Limassol – SSN921198

Τομέας/Κατηγορίες Εργασίας: Διοίκηση επιχειρήσεων, Μάρκετινγκ - Social Media
Τύπος Απασχόλησης: Πλήρης Απασχόληση
Τοποθεσία: Κύπρος, Λεμεσός
Δημοσιεύθηκε πριν από: 2 εβδομάδες
Λήγει σε 2 εβδομάδες
Reference Number: FJ105583

Περιγραφή Θέσης

GRS are working closely with a global Forex broker in Limassol who are currently seeking a talented and driven Marketing Officer. The successful candidate must speak fluent English and have a minimum of minimum 2 to 3 years’ experience in Marketing within the Retail, FX or Financial Services industry. If you are looking to develop your career further and work as a Marketing Officer in Limassol, we look forward to hearing from you.

 

MAIN DUTIES AND RESPONSIBILITIES

  • Establish global and localized online media buys
  • Responsible to conduct and manage email campaigns functions as per requirements, coordinate with the relevant departments to gather the ongoing campaigns’ results and winners’ interviews, verify the results and announce the winners on social media, the website and the emails
  • Develop and track email campaigns to increase our business through successful email marketing
  • Create processes for automated email campaigns
  • Manage various aspects of email campaigns, including template designs, calls to action and import content used in email blasts. Segment email lists based on behaviours like past email engagement, website interactions (content downloads, site page visits, etc.) and database parameters
  • Produce documentation and road maps for processes, A/B tests and successful email promotions
  • Maintain and update existing marketing departments files
  • Record and ensure that all Marketing invoices are correct and coordinate with Finance dept to make sure that all invoices are received and paid on time
  • Keep well informed of competitor marketing initiatives and promotions.
  • Liaise with members of the Business Development teams to capture details of their marketing requirements and ensure timely and effective delivery of such requirements
  • Evaluate requests to ensure that they align with targets and brand image of the company
  • Liaise with the relevant sub-teams within the marketing department to report the requirements of the requestors
  • Record all requests and progress updates on centralized spreadsheets, ensuring that the management is informed about the progress of important tasks
  • Arrange meetings with key personnel to proactively ascertain their marketing requirements for development in their target market and provide them with feedback on progress updates on existing requests
  • Monitor the budget and ensure that all campaigns are within budget. Make recommendations regarding budget spent
  • Work closely with the Design and Content team, manage email mass distribution systems. Collaborate with IT teams to ensure smooth performance of all campaigns and ensure marketing requirements for campaigns are met
  • Assist when required with event management for local regions, help to book venues and coordinate the delivery of merchandise
  • Provide Quality Assurance of all resources and materials to the Sales and BD teams
  • Troubleshoot and proactively identify ways to improve procedures and cooperation between Sales & Marketing teams
  • Report to the CMO and assist with any other localized tasks as and when required
  • Work with tools such as CRM, Google Analytics, Power BI reports, email platforms and webinar platforms to create, analyse and extract reports and make conclusions
  • Collect requirements for online webinars, ensure effective delivery and monitor the performance

 

CANDIDATE PROFILE

  • Bachelor’s degree or master’s degree in Business, Marketing, Communications or in a related field
  • Minimum of 2 to 3 years’ experience in Marketing within the Retail FX or Financial Services industry.
  • Previous experience with email mass distribution service and marketing automation technology
  • Fluency in English, both verbal and written
  • Ability to work with tools such as Google Analytics, CRM, email platforms, Power BI
  • Competency in Google Sheets
  • Knowledge of HTML and CSS for e-mail template building will be considered an advantage
  • Excellent understanding of email marketing concepts and metrics, such as Sender Score, deliverability, and sender reputation
  • Highly analytical and able to derive meaning from data through A/B testing and email optimization
  • Strong organizational, project management and prioritization skills
  • Ability to work quickly and accurately.
  • Self-motivated with trouble-shooting and problem-solving skills.
  • Attention to detail is crucial

 

COMPANY BENEFITS

  • 13th Salary
  • Medical Insurance

 

Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to.

 

To apply for this position, please email your CV to Stella Stavrou Neokli, [email protected] quoting the above job reference or call +357 25 342 720 for further information.

 

Κύπρος, Λεμεσός